.Google.com's Martin Splitt answered an inquiry in the search engine optimization Office Hrs podcast concerning whether replicating YouTube video recording information in to text message on a website page will be actually viewed as replicate material and also possess an adverse influence on the websites rankings.Although replicate content is actually certainly not a bad ranking factor, material posted on an extra authoritative site can easily cause the material on the less authoritative web site to become outed perform. It is actually a legitimate question to ask due to the fact that web content on a reliable will definitely outrank the very same information on a much less reliable one.Some in the search community describe one part of content appropriating the positions of one more as 'cannibalization' of the webpage's ranking possibility. This is the issue of the person requesting the question.Google.com's Martin Splitt told the sent concern:." If I produce a YouTube video recording and after that take that precise text or even information and also area it on a web page, could Google.com banner that website or website for duplicate web content?".Different Information Media Are Actually Handled As Separate.Martin Splitt answered that both kinds of content are actually various as well as will certainly certainly not be actually treated as the same content, hence releasing message content removed coming from a video recording will definitely not be actually taken into consideration duplicate web content.This is his solution:." Absolutely no, one is a video and the other one is text message material, and also would certainly be actually unique web content!".Publishing Removed Text From Online Video.Martin commended the concept of extracting message content coming from an online video and also publishing it as text, noting that some individuals choose to eat web content in content form instead of watching a video. Reversing the circulation of material coming from text to sound or even video is perhaps not a poor suggestion likewise considering that some individuals have trouble reading text information and may favor listening to it from a video or a podcast layout.Martin commented on posting video clip web content in a textual model:." It is actually additionally certainly not a negative idea, some individuals (like me) may choose a text variation and also others may certainly not have the ability to make use of an online video version of the web content in the first place because of transmission capacity or even visual constraints.".Takeaways.The concept behind the question is repurposing content and also it's a great concept. Look is actually much more than Google.com, it's additionally YouTube as well as wherever people receive their audio content, like Spotify. The simple fact that there is no cannibalization of the material between mediums helps make repurposing a realistic method to stretching your web content scope.Pay attention to the podcast at the 8:20 minute mark:.Featured Picture by Shutterstock/Roman Samborskyi.